Celina Siriyos


Celina Siriyos is a writer at Chello, where she uses words to complement animation, video, design and branding.

Words are her thing. She uses them to design financial literacy workshops for teenagers, write an interview with a British Vogue fashion editor and script emotive videos about logistics. She is unsure why people keep allowing her to do these things but hopes to get away with it until her investment in So Fresh compilations finally pays off.

Despite watching acclaimed movies three to seven years after their release, she is preoccupied by the ways that pop culture, brands and content embody social values.

Her dream is to one day complete a David Astle cryptic crossword, but it would probably be easier to just climb Everest or whatever.



Storage | 2019 Film Program

In the future, mankind’s most valuable resource is data...


The dangerous act of defecation

You’d never think of yourself as lucky just...


Humanly possible: Making brands better

People don’t like the idea that brands should be more...

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