The Case for Collaborative Consumption | Rachel Botsman

Rachel Botsman

TEDxSydney 2010 · 22 May 2010

Rachel Botsman is the co-author of “What’s Mine is Yours: The Rise of Collaborative Consumption” (Harper Collins, September 2010). Here, with a dazzlingly graphic display, she presents a compelling case for 21st Century sharing. Rachel says we’re “wired to share” – and shows how websites like Zipcar and Swaptree are changing the rules of human behavior.

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